In this talk Karl Rickhamre will tell us of a real case where a social media action group managed to sabotage an environmental meeting in Stockholm. This was an extremely interesting case.
Karl Rickhamre will then tell us of an american model his company uses at a strategic level for handling such social media crises. As Karl has been accountable for handling such crises he is looking forward to an interesting discussion after his presentation and should be able to respond to most questions that arise.
